Any business that runs on appointments — barbers, hair salons, nails, brows and lashes, skin and beauty, massage and spa, and other booking-based businesses. It works for solo operators and multi-staff teams alike.

Can customers book online?

Yes. Customers can book you through your profile on the Bookka marketplace or through your own booking link — 24/7, without calling. You choose whether bookings confirm instantly or need your approval.

Can I manage my team?

Yes. Each team member gets their own schedule, services and hours, with roles and permissions so owners and staff see the right things. Business supports up to 5 team members and Executive up to 20, with extra members available as add-ons.

Can I accept payments and deposits?

Yes. Connect your own Stripe account to take card payments and per-service deposits at booking. Payouts and refunds run through your Stripe account — you're the merchant of record. Standard card processing (~1.7% + 30¢ to Stripe) plus a ~1.3% Bookka platform fee applies, about 3% all-in.

Two things, and they're separate. The Bookka Assistant is for you: ask it about your bookings, revenue, best services or the regulars who've stopped coming, and it answers from your own numbers. Turn on changes and it will also complete bookings, record cash payments, adjust stock and draft campaigns — showing you a confirmation before every change, and recording each one in your audit log. It can't cancel bookings, issue refunds or touch billing. Separately, the AI booking chatbot answers your customers' questions and takes bookings in chat. Both are on the Executive plan and share one $10/month AI credit.

Is there a free plan?

Yes — the Free plan includes 5 bookings per month, a marketplace profile and email reminders, with no credit card required. Business and Executive both come with a free 14-day trial.

Can I cancel anytime?

Yes. There are no lock-in contracts — upgrade, downgrade or cancel your plan whenever you like from your billing settings.

Can I move over from another booking system?

Yes. Your services, prices and team are quick to set up, and if you're coming from another platform, contact us and we'll help you get your catalogue across.

Bookka Rewards is live — how loyalty works here

One flat price. Not one per chair.

Bookka runs the bookings, payments, reminders, marketing and the till for appointment businesses — barbers, salons, clinics and studios. Start free, and keep every customer the marketplace brings you.

Start freeTry the demoSee what it costs

No credit card on the free plan. Business and Executive include a 14-day trial.

The Bookka dashboard: today's takings, bookings to approve, the booking trend and what is up next, for the demo barbershop.

Open the live demo

$0: commission on customers the marketplace sends you. The big platforms take a share of every first visit — see the comparison.
$39: a month for the whole shop, up to five people. Flat — not per chair, not per location, and there is a free plan under it.
Your Stripe: connected to your own account, so you are the merchant of record and payouts and refunds stay yours.

Everything a shop that runs on appointments needs, in one place

Instead of a booking tool, a card reader, a mailing list, a loyalty app and a spreadsheet that never quite agree with each other.

Fill the book

Bookings arrive while you are cutting, and at eleven at night.

Online booking, on your page and in the marketplace: Your own booking link plus a profile customers can find by service and suburb. You choose whether bookings confirm instantly or wait for your approval.
A calendar per person: Every team member has their own services, hours and schedule, with roles deciding who sees what. Chair renters and multi-location shops are handled as first-class cases, not workarounds.
Services with options, add-ons and quotes: Length variants that change the price, add-ons that extend the appointment, and a quote request for the jobs that have to be seen before they can be priced.

Get paid

Card, cash or terminal, all of it landing in your own Stripe account.

Deposits and cancellation policies: Take a per-service deposit at the time of booking, with the balance due on the day. The customer sees the amount and the cancellation window before they pay, and a cancellation inside the window refunds itself.
A point of sale for walk-ins: Ring up services and retail at the counter, take cash or card, or use a WisePOS E terminal. Bookka charges no fee on an in-person payment — only Stripe's own terminal rate applies.
Gift cards and an online shop: Sell gift cards and products from your booking page, with pickup or post, and refunds and fulfilment tracked in the same place as your appointments.

Bring people back

The difference between a busy week and a busy year.

Reminders by SMS and email: A confirmation immediately and a reminder before the day, sent automatically. No-shows are mostly a memory problem, and this is the fix for it.
Bookka Rewards: Points for what people spend or stamps for turning up, redeemed against a catalogue you set. Rewards come off the bill at the till and in the shop.
Campaigns, social and ads: Email and SMS campaigns with single-use promo codes, a scheduler that publishes to Instagram, Facebook and TikTok, and a manager for Google and Meta ads.

Run the place

The admin that happens whether or not you have software for it.

Numbers you can act on: Revenue, bookings, your best services and the regulars who have quietly stopped coming — with exports and custom reports when you need to look properly.
An assistant that does the admin: Ask it about your own figures in plain English. Turn on changes and it will complete bookings, record cash, adjust stock and draft campaigns — confirming before each one and logging every change. It cannot cancel bookings, refund anyone or touch billing.
Xero, and the rest of your stack: Native accounting sync with accounts provisioned on connect, calendar sync so your own diary stays right, and Stripe underneath all of it.

Connects to what you already use

Stripe
Xero
Instagram
Facebook
TikTok
Meta Ads
SMS

The same tools, without the per-person maths

The big platforms charge per staff member, per location, per add-on and per new client. The last row is the one worth reading: what a five-person shop running marketing, loyalty, gift cards and an online shop actually pays each month.

Pricing and features: Booksy compared with Bookka
Booksy	Bookka
What it costs
Base subscription
US$29.99/moBooksy · covers one team member, plus tax	IncludedFree · A$39.00 · A$69.00 — flat, whatever the team size
Each extra staff member
+US$20.00/moevery additional person	Includedup to 5 (Business) or 20 (Executive), then A$14.95/mo
Each extra location
Not publishedBooksy does not describe multi-location pricing on its pricing page.	Included2 on Executive, then A$19.95/mo
New-client marketplace fee
30%Boost — of a new client's first visit · capped at US$100.00	Includedno commission, ever — the marketplace is included
Card processing (online)
2.69% + US$0.30mobile payments and keyed entry	1.7% + A$0.30 + 1.3%Stripe plus the Bookka fee — about 3% all in, paid into your own Stripe account
Card processing (in person)
2.49% + US$0.10Booksy Card Reader; Tap to Pay is + $0.20	0% Bookka feeonly Stripe's terminal rate, 1.7% + A$0.10
What is an extra
Your own booking website
IncludedBooksy Profile, part of the single plan	IncludedBooking page and marketplace profile included — not a custom-domain website
Email and SMS marketing
IncludedEmail and text marketing included; the US page publishes no message allowance	IncludedQuota included, then $10 per 100 texts
Social media scheduling
Not offeredNo social scheduler in the included feature list	IncludedIncluded, with AI-written content
Loyalty program
IncludedLoyalty Cards	IncludedBookka Rewards, included
Gift cards
IncludedOnline Gift Cards	IncludedIncluded on every plan
Online shop with shipping
Not offeredNo retail or online shop in the included feature list	IncludedIncluded, on your booking page
Xero accounting sync
Not offered	IncludedNative, included on Executive
Business analytics and reports
IncludedStats and reports	IncludedIncluded
Google and Meta ads manager
Not offered	IncludedIncluded on Executive
AI booking assistant
Not offered	IncludedIncluded on Executive, with $10 a month of credit
Monthly software costWhat each provider bills for a five-person business at one location, running marketing, loyalty, gift cards and an online shop, on Bookka Business: subscription, add-ons and any message top-ups. Card processing and commission are counted separately, because they scale with takings rather than with the software.
US$109.99+Booksy publishes no per-message price for texts.	A$59.00/moBookka Business A$39.00 + text top-ups A$20.00 · no commission, ever · card processing 1.7% + A$0.30 + 1.3%

Pricing and feature comparison: Booksy, Fresha, Square Appointments, Timely versus Bookka
	Booksy	Fresha	Square Appointments	Timely	Bookka
What it costs
Base subscription	US$29.99/moBooksy · covers one team member, plus tax	A$29.95/moTeam · per bookable team member	A$40.00/moPlus · per location, staff included	A$65.00/moElevate · on your own, then A$53.00 each, or A$436.00 flat from 8 people	IncludedFree · A$39.00 · A$69.00 — flat, whatever the team size
Each extra staff member	+US$20.00/moevery additional person	+A$29.95/moevery additional person	Includedunlimited staff per location	+A$53.00/moevery additional person, up to 19 on Elevate	Includedup to 5 (Business) or 20 (Executive), then A$14.95/mo
Each extra location	Not publishedBooksy does not describe multi-location pricing on its pricing page.	IncludedSupported, but every add-on is billed per location	+A$40.00/moevery location is its own subscription	Not publishedTimely does not publish per-location pricing; its plans are priced by team size.	Included2 on Executive, then A$19.95/mo
New-client marketplace fee	30%Boost — of a new client's first visit · capped at US$100.00	20%New client fee — of a new client's first visit · min A$8.00	Not offeredSquare has no consumer marketplace, so no new-client commission either	Not offeredTimely has no consumer marketplace, so no new-client commission either	Includedno commission, ever — the marketplace is included
Card processing (online)	2.69% + US$0.30mobile payments and keyed entry	1.59% + A$0.28	2.2%also the manually-entered rate	1.85% + A$0.30international cards 3.00% + 30c	1.7% + A$0.30 + 1.3%Stripe plus the Bookka fee — about 3% all in, paid into your own Stripe account
Card processing (in person)	2.49% + US$0.10Booksy Card Reader; Tap to Pay is + $0.20	1.29% + A$0.26plus A$0.12 per Tap to Pay authorisation	1.6%	1.59% + A$0.05Tap to Pay or a Timely terminal	0% Bookka feeonly Stripe's terminal rate, 1.7% + A$0.10
What is an extra
Your own booking website	IncludedBooksy Profile, part of the single plan	A$39.95/moSmart Website · A booking profile is included; a website of your own is A$39.95 a month	IncludedSquare Online has a free tier, so a basic site costs nothing	IncludedMini website and social booking links, from Build up	IncludedBooking page and marketplace profile included — not a custom-domain website
Email and SMS marketing	IncludedEmail and text marketing included; the US page publishes no message allowance	Beyond 20 texts and 50 emails per team member: A$0.06 a text, A$0.03 an email, A$0.15 a marketing text	A$20.00/moSquare Marketing · Priced by contact count, from A$20 to A$50 a month and then quoted · Email marketing; the Marketing page publishes no SMS pricing	A$0.08Targeted SMS campaigns (Elevate and above) · per use · Reminders are included per person; campaigns need Elevate, then A$0.08 a text	IncludedQuota included, then $10 per 100 texts
Social media scheduling	Not offeredNo social scheduler in the included feature list	Not offeredNo social scheduler on the features page	Not offeredNo social post scheduler in Appointments	Social media booking links and a mini website, but no post scheduler	IncludedIncluded, with AI-written content
Loyalty program	IncludedLoyalty Cards	A$89.95/moClient Loyalty · per location	A$49.00/moSquare Loyalty · per location · Climbs to A$99 and then A$149 a month as loyalty visits grow	IncludedClient loyalty is a listed feature	IncludedBookka Rewards, included
Gift cards	IncludedOnline Gift Cards	Included	IncludedDigital gift cards; physical cards from A$1.30 each	Not publishedNot named on the pricing page or in the per-plan feature lists.	IncludedIncluded on every plan
Online shop with shipping	Not offeredNo retail or online shop in the included feature list	IncludedOnline store for retail products	Square Online is a separate product: free tier, then A$36 or A$99 a month	Stock management from Build up, but no customer-facing online shop	IncludedIncluded, on your booking page
Xero accounting sync	Not offered	A$19.95/moXero Accounting · per location	Through third-party apps rather than natively	Not publishedTimely lists accounting integrations outside its pricing page and publishes no price for them.	IncludedNative, included on Executive
Business analytics and reports	IncludedStats and reports	A$15.95/moInsights · per bookable person · Standard reports are included; Insights is the paid tier, priced per bookable member	IncludedReporting included; the deeper reports sit on Plus and Premium	IncludedReporting on every plan	IncludedIncluded
Google and Meta ads manager	Not offered	Not offeredMeta Pixel and Google Analytics tracking only, no ad manager	Not offered	Not offered	IncludedIncluded on Executive
AI booking assistant	Not offered	A$229.95/moAI Concierge · per location · Phone concierge, 200 minutes and 500 messages included	Not offered	Not offered	IncludedIncluded on Executive, with $10 a month of credit
The bottom lineWhat each provider bills for a five-person business at one location, running marketing, loyalty, gift cards and an online shop, on Bookka Business: subscription, add-ons and any message top-ups. Card processing and commission are counted separately, because they scale with takings rather than with the software.
Monthly software cost	US$109.99+Booksy publishes no per-message price for texts.	A$372.90/moFresha Team with the add-ons needed to match · plus 20% of every new client · card processing 1.59% + A$0.28	A$109.00/moSquare Appointments Plus with the add-ons needed to match · card processing 2.2%	A$285.08/moTimely Elevate with the add-ons needed to match · card processing 1.85% + A$0.30	A$59.00/moBookka Business A$39.00 + text top-ups A$20.00 · no commission, ever · card processing 1.7% + A$0.30 + 1.3%

Start free

Thinking about one in particular? Bookka vs Booksy, Bookka vs Fresha, Bookka vs Square Appointments or Bookka vs Timely — each priced from their own published rates.

Comparison reviewed October 2026 from publicly available information; features and pricing may change. Figures are as published by each provider, excluding taxes and card processing unless noted. Booksy publishes no Australian pricing, so those figures are shown in the currency published and are not converted. Booksy is a trademark of Booksy International sp. z o.o.. Bookka is not affiliated with Booksy. Fresha is a trademark of Fresha.com SV Ltd. Bookka is not affiliated with Fresha. Square and Square Appointments are trademarks of Block, Inc. Square’s Australian services are provided by Square AU Pty Ltd. Bookka is not affiliated with Block, Inc. Timely is a trademark of Timely Limited. Bookka is not affiliated with Timely.

Where these figures came from (8 sources)

biz.booksy.com — read 2026-10-01
squareup.com — read 2026-10-01
squareup.com — read 2026-10-01
squareup.com — read 2026-10-01
squareup.com — read 2026-10-01
fresha.com — read 2026-10-01
gettimely.com — read 2026-10-01
gettimely.com — read 2026-10-01

Start free. Pay when it is paying for itself.

Prices in AUD, for the whole business rather than per person. Change or cancel your plan whenever you like.

Free

Testing & side hustlers

Free

No credit card required

Get started

5 bookings per month
Up to 2 team members
1 location
Profile in the customer marketplace
Basic email reminders

Business

Solo barbers & growing businesses

$39/month

Billed monthly at $39

Start free trial

Unlimited bookings & instant auto-confirm
Up to 5 team members & 1 location
Point of sale — walk-ins & in-store payments, 0% Bookka fee
Add extra staff ($14.95/mo) & locations ($19.95/mo)
200 SMS reminders/month
AI social tools & content scheduler
Advanced analytics & calendar sync

Best value

Executive

Multi-chair shops & serious businesses

$69/month

Billed monthly at $69

Start free trial

Everything in Business
Up to 20 team members & 2 locations
Chair-rental support
500 SMS & 2,000 email reminders/month
Social publishing — 500 posts/month, scheduled up to 30 days ahead
Social media ads, plus the Google & Meta ads manager
AI booking chatbot, with $10/mo of AI credit included
Xero accounting sync
Export & custom reports

When you take a payment, standard card processing (~1.7% + 30¢, paid to Stripe) plus a ~1.3% Bookka platform fee applies — about 3% all-in, paid straight into your own Stripe account. In person there is no Bookka fee at all. You are the merchant of record, so payouts and refunds run through your own Stripe.

Everything else you might be wondering

Still curious? Get in touch — we reply fast.

Bookka is an all-in-one platform for service businesses: online bookings, a team calendar, customer profiles, payments and deposits, SMS & email reminders, marketing tools and analytics — in one place instead of five different apps.

Take your first booking today.

The free plan needs no card and takes five bookings a month. Business and Executive add a 14-day trial, and you can move down or cancel from your billing settings whenever you like.

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